Bringing the Hindi Heartland Cool-ness in Comedy.
create a series of Hindustani khane mai comedy ka tadka, where we will pick prominent dishes from our Hindi Heartland and bring it to life through fun. The colourful happy illustrations will go online as Comic
T-shirts merch. They can be also used to promote on the Comedy page.

The merchandise, in particular, should appeal to both comedy-loving people & comedians. The design should be aspirational and not speak down to the audience but instead be cool across metro and
rural audiences.